Smart, connected or autonomous vehicles are the hype. All over the world consultants, technicians, academics, specialists and investors get together at events to exchange ideas how to realize the smart city. It is a utopian place filled with autonomous cars that supply abundant transportation with zero accidents. What does it take to realize a world with zero traffic fatalities? And is there an opportunity for any after-market solutions for existing cars? …Continue reading
Autonomous vehicles (AVs) or self-driving cars coming sooner to the market than expected is not just a personal opinion, but it is a trend hitting the Top 10 of Emerging Technologies 2016 list. The list is compiled by the World Economic Forum’s Meta-Council on Emerging Technologies and it is published in collaboration with Scientific American The report, which can be downloaded here, highlights technological advances its members believe have the power to improve lives, transform industries and safeguard the planet. Continue reading →
Like all major car manufacturers Renault will be marketing autonomous features actively in the coming years. In this video, spotted by technologicvehicles.com, Renault explains their timeline towards autonomous driving. The company foresees two major steps. Continue reading →
Google started the development of self-driving cars in 2010 and released a string of videos about it in 2012 on its own YouTube channel. That created a unprecedented stir in the automotive world. Never before was a company outside the business able to create a collective awareness in the industry that we are on verge of a new technological era. Building cars became digital tech. Almost all big car manufacturers immediately stepped on the bandwagon initiated by Google and announced some sort of autonomous car technology for the coming years. Continue reading →
Last week’s TED2014 event featured Google CEO Larry Page, who was sharing his and the company’s vision on a list of subjects including the direction of Google, the NSA, curing disease and the future of transportation. The latter of course is the subject where the interview immediately caught our attention. That part starts at 15:13 in the video above. Continue reading →
Google’s car project and numerous efforts by car manufacturers show unmistakably that the technological components for automated driving have reached a level of maturity that will allow rollout in the near future.
But are we on the verge of handing over our car keys and let a car drive us automatically from A to B? Continue reading →
This year’s Geneva Motor Show was one of optimism. In many press conferences you could hear CEOs and presidents exclaim that sales had risen for consecutive months or that their expectation for 2014 is that consumers will buy new vehicles. The confidence is starting to return and order intake exceeds expectations. However, the careful reader should not forget where the European region is coming from. We are climbing from a two-decade low and with sales drops of -40% in Southern European countries such as Spain. Continue reading →
As we wrote earlier, within a few years advanced technology for autonomous driving will be available for everyday cars. However, the first Dutch research about the self-driving car shows some interesting consumer insights. What will determine the adaptation of autonomous driving: technology or consumers? Continue reading →
What do Toyota, Lexus, Volvo, Ford, Mercedes-Benz, Nissan, Peugeot and Citroën, VW and Skoda have in common? They are all car manufacturers that have announced that they will launch self-driving cars in some form in the coming 2-6 years. It is generally assumed that self-driving cars are safer and make collisions something of the past. To realize advanced self-driving features on cars it seems a prerequisite that cars can share information about their position, speed and heading.
In June last year we reported on the Car-2-X communication project, in which vehicles and infrastructure are electronically linked to each other. Continue reading →
Thanks to progressing technology and connectivity of cars, artificial intelligence and better sensors, cars are nowadays able to make self-driving manoeuvres. There are even successful testdrives with 100% self-driving cars. Within a few years, this technology will be available for everyday cars. Continue reading →
Popular Science projects editor Dave Mosher offers some consumer insights into what his generation wants from a car….
The video seems a pretty clear statement to car manufacturers. Don’t forget to check out the comment section. That is the part were it gets really interesting with comments of millenials that disagree with Dave. Including some strong language, such as : Continue reading →
The new Scalable Product Architecture (SPA) of Volvo Cars brings them, and hopefully us, closer to a crash-free future. The driver and his or her safety are the main focus of this new product architecture that tends towards autonomous driving.Continue reading →
Marketing is digital science The marketing profession has changed more in the past two years than over the past four decades. And it is digital marketing technology that is responsible for it. In whatever marketing discipline you are, the pace of change in technology and marketing will continue to increase. …Continue reading
After the Dutch autonomous driving news, there is some British news regarding this topic as well. In two years, self-driving vehicles are planned to drive on the roads of the city of Milton Keynes. The automated cars should bring passengers from the station to shopping centres and offices. If everything is going according to plan, these cars will be on the road in 2015 and will be one of the first self-driving cars in public space. …Continue reading
In the Netherlands, autonomous driving gained a lot of attention because the minister of infrastructure Melanie Schultz van Haegen enjoyed an autonomous ride last week. The Dutch Automative Vehicle Initiative (DAVI) is an autonomous driving project to investigate and demonstrate automated driving on public roads. The minister stated “this is a wonderful innovation that could mean a lot for mobility in the Netherlands and, of course, elsewhere.” …Continue reading
“Consumers love the idea of self-driving cars for one reason” is the headline of this article on time.com. Car insurance.com organized a poll and also found that roughly 1 in 5 drivers are fully ready for self-driving technology. “About 20 percent of drivers said they would buy a fully autonomous car if one were available” the report stated. Two-thirds admitted they wouldn’t feel safe being a driver in name only. …Continue reading
This week the Emerce E-Week event and festival in Amsterdam took place. It is a series of events, which lures in over 2000 marketers, e-commerce specialists and media connoisseurs to the capital of the Netherlands. Pinnacle of the week is the eDay event, where approximately 70 internationally renowned marketing lecturers, creative free thinkers and cutting edge speakers give it their utmost to inspire the audience with the newest ideas and best insights for the future. The eDay event was organized for the ninth time and this year’s theme was, What’s next in media, marketing and e-business.
Although this event is oriented purely around digital marketing, automotive was a reoccurring item in several speeches in this years’ edition. …Continue reading
When a new technology is ready for mainstream use, the possibility of people rejecting this innovative technology is always there. They are not used to these new devices and if an accident occurs, they could blaim this new technology for being ‘the bad guy’.
Great news: it is the first time that an automaker won the Grand Prix in the CEATEC Innovation Awards in Japan. Who is the lucky one and because of which innovative technology?
The CEATEC Innovation Awards are being given to brands that could potentially have a big impact on the U.S. market. The award honors the best among the technologies, products and services exhibited at CEATEC JAPAN 2013. A jury of independent journalists assesses the winners of the CEATEC Innovation Awards. They’re looking on the potential influence a brand could have on the U.S. market. This time, the top award Grand Prix was for … …Continue reading
Volkswagen US CEO Jonathan Browning is interviewed on the strategy of the company on electric vehicles in this video. The company presented its electric eGolf and eUp! models at the 2013 Frankfurt Motor Show. During the interview he is also asked about VW’s vision on self driving or autopilot vehicles. …Continue reading and to the video